Harding Students Help Build ‘Duck Dynasty’


As the new season of A&E Network’s Duck Dynasty nears, we thought we would share this Arkansas-connection story with you again.

When the sports desk took a trip to the Rhodes Field House on the Harding University campus in Searcy, Ark., earlier this year to catch a basketball game, we stumbled across another interesting story of note for sporting life Arkansans we thought we would pass along. This from Lyndsey Ruble, of The Bison, the campus student publication, on a new program that has students from the school working directly with the company behind the popular television show “Duck Dynasty.”


Fifteen Harding students in an independent research business course are working with Duck and Buck Commander, the business behind “Duck Dynasty.”

Dr. Phil Brown, chair of the accounting and finance department, said he first had the idea of teaming up with Duck and Buck Commander when Willie and Korie Robertson visited campus in the fall. Brown said Director of Professional Business Studies Glen Metheny organized a special event and Q&A for business and communication students with the Robertsons.

One student asked Willie Robertson what his 3-5 year business plan was. Willie Robertson said they did not have one. Brown said this started the idea that would evolve into a relationship between Harding students, alumni, faculty and the Duck Commander and Buck Commander businesses.

You can read the rest of this article here.

Photos in the slide show are courtesy of Matt McClenahan.

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